How OTT is Reshaping the Entertainment World?

In this modern world, the way people consume content is changing rapidly. Even though television with your standard DTH connection continues to be the most preferred way to watch content, viewers are now shifting towards more engaging avenues such as OTT streaming platforms.

The increasing popularity of Over-the-Top or OTT content has given rise to numerous digital platforms. Each of these platforms provides content based on different themes and genres. The audience is consuming content on these platforms and is relying on them for their daily dose of entertainment. In the past few years, many OTT platforms including Netflix, Amazon Prime, Disney+ Hotstar have gained immense popularity in the nation.

OTT and Live TV: There Are No Limits to Entertainment

Tata Play has embraced the premise that Indians are branching out and consuming content from sources other than broadcast television. While the number of OTT subscriptions grows each day, Indians have not abandoned traditional entertainment via linear TV.

As a result, Tata Play, one of India’s leading DTH providers, has opted to double its customers’ entertainment by integrating both OTT and traditional TV under one roof. Tata Play promises to provide its subscribers with an integrated TV viewing experience. Tata Play will distribute content from traditional DTH channels and OTT platforms with a single subscription to go beyond DTH services.

Gain Access to OTT Platforms Through Tata Play

The COVID-19 pandemic has made many people stay indoors, which led to the consumption of OTT content. With an aim to move beyond DTH, Tata Sky, one of the most trusted DTH connection providers in the country, recently rebranded to Tata Play. Tata Play has been providing a hybrid experience by bringing the popular OTT platforms and traditional TV channels under a single subscription. The company constantly innovates and upgrades to stay updated with all the latest trends and provides the best value to its customers.

Top OTT platforms such as Netflix, Disney+Hotstar, Zee5, Amazon Prime are now available to Tata Play’s subscribers at very affordable prices. Subscribers can enjoy a traditional TV-viewing experience through DTH HD connection along with OTT content using one single platform easily and effectively.

 Ending Note

Tata Play is a trusted DTH service provider that offers OTT content through its Binge combo plans. . The unique part about Tata Play is that people can leverage both the DTH services and OTT content with a single payment, and they don’t have to provide any additional charges for it. You can learn more about Tata Play and the different subscription plans they have in store through:  https://www.tataplay.com/.